Andy Reid on diversity in coaching: Just do the right thing Kansas City coach has the league’s only black offensive coordinator, Eric Bieniemy, on his staff
ORLANDO, Florida — During the Super Bowl, NFL commissioner Roger Goodell acknowledged that the NFL has too few coaches of color in the pipeline on offense. That’s a problem during an era in which owners prefer to pick from that side of the ball to fill openings.
“The trend now is offensive coaches,” Goodell said.
And Eric Bieniemy of the Kansas City Chiefs is the league’s only African-American offensive coordinator. So how can the gap be bridged?
Kansas City Chiefs head coach Andy Reid has some thoughts. Reid was recently honored by the Fritz Pollard Alliance, the group that helps the NFL oversee compliance with the Rooney Rule, for his contributions to furthering opportunities for candidates of color in coaching, front-office and scouting roles.
The answer to improving diversity in the ranks on offense, and coaching in general, is simple: Just do the right thing.
“I’m into good coaches,” Reid said. “I don’t get caught up in all the color. I don’t do all that. I can’t speak for other people on that. I talk to everybody. When you see me at the Senior Bowl, I’ve always got people coming up [to me] and I talk to ’em. Young guys. I don’t care what color they are, let’s talk some ball.
“As long as a guy loves ball, he’s got aptitude and is willing to work, I’m all in on him, man. And that’s what Eric Bieniemy is. That’s what I like. Just open your heart, man. Do what’s best for the game. I don’t care what color you are. Do what’s best for the game.”
Under Reid, Bieniemy is in a good spot. And that’s a big part of it, Cleveland Browns head coach Hue Jackson said.
“Eric Bieniemy is with Andy Reid, who’s definitely about diversity and about giving guys opportunities,” said Jackson, one of the NFL’s seven African-American head coaches. “There’s a lot of head coaches that feel that way too. But you have to be in the right situation at the right time.”