1970s, Advertising, Black Consumers, Business, McDonalds, The '70s -

Flashback: McDonald's 1976 ad sold 'dinnertimin' to black customers

1970s, Advertising, Black Consumers, Business, McDonalds, The '70s -

Flashback: McDonald's 1976 ad sold 'dinnertimin' to black customers

Burger King has taken heat for making Mary J. Blige look foolish in a “chicken-wrap” ad (the R&B songstress is still upset about it) — but their biggest competitor, McDonald’s has had its moments, too — though arguably, a generation earlier. The London Daily Mail dug up this “groovy” (or not) poster from a 1976 ad campaign whose sales pitch was: “you don’t have to get dressed up, and there’s no tipping!” Thankfully, the sales pitch from most marketers to black consumers has improved since the Disco era. Well, most of the time…

Check out the full ad below, and catch the really poorly written “jive talk”…

McDonald's 1976 ad
McDonald’s 1976 ad

The post Flashback: McDonald's 1976 ad sold 'dinnertimin' to black customers appeared first on theGrio.


Leave a comment

Related Posts

KFC Added Chicken And Waffles To Its Menu And People Don't Know How To Act
Chicken and waffles has become a national staple food, so it was only a matter of time before a major franchise decid...
Read More
Fake Athlete Adonis Creed Scores Real Nike Apparel Deal
Perpetually single lover of all women, Michael B. Jordan, has been busy as of late.Read more...
Read More
California Is Using Slave Labor to Fight the Wildfires
Yesterday, I vacuumed the stairs.Read more...
Read More
Melania Trump Is Petty AF, Publicly Calls for Ouster of a Top National Security Aide Because They’re Beefing
Instead of working on the three pillars (well-being, social media use, and opioid abuse) that make up her grammatical...
Read More

Tags