Off-White Is Named World’s Hottest Brand; Kaepernick Catapults Nike In — United Black Books
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Off-White Is Named World’s Hottest Brand; Kaepernick Catapults Nike Into the Top 5 of Lyst Index

Virgil Abloh’s seemingly unstoppable reign in fashion continues. The Lyst Index, a quarterly ranking of fashion’s hottest brands and products, place his Off-White label firmly atop the list in its third-quarter findings. This is a jump from Quarter 2, which placed the brand in the second spot, and leapfrogs the brand…

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