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SheaMoisture’s campaign lit up social media during the BET Awards We see you, SheaMoisture: ‘Why is our beauty not reflected in the beauty aisle?’

Should the beauty industry fully serve all women? Should stores become more inclusive in their availability of products and product placement? Are retailers as diverse as they could be? All these questions are certainly debatable. Beauty for many black and natural hair consumers has been viewed as “separate but not equal” for quite some time […]

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