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90s, cardi b, money moves, pyer moss x reebok, reebok, reebok aztrek -

You may be shaking your ass to her feature on the newly released “Mi Mami” right now, but Cardi B has already moved on to her next collab—this time, as an ambassador for legacy sneaker brand Reebok.

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kerby jean raymond, pyer moss, reebok, sneaker culture, sneakers -

To say that designer Kerby Jean-Raymond is on the cusp of greatness would be a belated accolade. The CDFA Award-nominated designer of Pyer Moss—who is currently a CFDA/Vogue Fashion Fund finalist—has been making a major impression on the fashion industry for years, with socially-conscious shows and of-the-moment…

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Danai Gurira, Entertainment, News Video, reebok, Video -

"Black Panther" actress Danai Gurira debuted as a new edition to an upcoming Reebok campaign. 

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Air Jordan, Chris Webber, Converse, Harlem, Kyrie Irving, Lil Rel Howery, Lisa Leslie, Movies, Nate Robinson, Reebok, Reggie Miller, Shaquille O'Neal, Sneaker Stories, Sneakers, Uncle Drew -

HARLEM, NEW YORK — Outside the AMC Magic Johnson Harlem 9, two days ahead of the anticipated release of the summer basketball movie Uncle Drew, one parked vehicle stands out from the others. It’s a vibrant orange, yellow, red and tan 1970s-era van — the exact one driven by the movie’s lead character, a 70-something […]

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Adidas, Cleveland Cavaliers, LeBron James, NBA, Nike, Nike Basketball, Reebok, Sneaker Stories, Style -

It was a typical Saturday morning at Nike’s Beaverton, Oregon, global headquarters. A spring day in May 2003 so quiet on the billion-dollar brand’s campus that only mild rumblings hinted at the arrival of such an esteemed guest. Yet, for months, a cohort of employees, designers and top-level executives had been making preparations fit for […]

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Future, Hip-Hop, Reebok, Sneaker Stories, Style -

On July 9, Future and Reebok announced a new sneaker pairing called the InstaPump Fury “Overbranded,” which will launch in fall 2016. The Atlanta-born rapper used his Snapchat and Instagram channels to draw attention to the synergies between his music and one of Reebok’s iconic styles. The InstaPump Fury style hasn’t exactly been a blockbuster […]

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Kendrick Lamar, Reebok, Sneaker Stories, Style -

Rapper Kendrick Lamar is having a very productive week. It’s summer sneaker season and Lamar is keeping it very classic as we head into the Independence Day weekend. On the heels of lighting up the stage with Beyoncé during their epic performance of her song, Freedom, at the 2016 BET Awards last Sunday comes word […]

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